The IIA's GAM Conference

March 22-24, 2027 | Fontainebleau Las Vegas | Las Vegas, NV

The Institute of Internal Auditors is proud to host 2027 GAM: Great Audit Minds, an esteemed gathering of the largest group of internal audit executives, innovators, leaders, and trailblazers in North America. This conference, which will be in its 48th year, will take place at the Fontainebleau in Las Vegas, and is expected to attract 1,500 or more attendees from hundreds of companies and organizations.


Conference & Attendee Snapshot


Exhibit Space Options

Booth SizeInvestmentPass Allotment
10 x 10$8,5002 exhibit only passes
10 x 20$17,0003 exhibit only passes
20 x 20$34,0004 exhibit only passes
20 x 20 Island$37,4004 exhibit only passes
 
 

Each 10 x 10 space will include the following:

  • 8' high back drape

  • 3' side rails

  • Sign with company name

  • One 6’ table

  • 2 chairs

  • 1 wastebasket

  • Listing on the conference website

  • Name, logo, and profile in the official conference app

  • Post-Attendee List (opt-ins)

  • The Pre-Attendee List (opt-ins) is available for purchase - $2,000. The Pre-Attendee List will be delivered 4 weeks and 2 weeks before the event. Tiered sponsors (bronze and above) receive both the pre and post-attendee lists at no additional charge! See below for how to become a tiered sponsor.

 

Special GAM Marketing Success Package
Elevate Your Visibility Before, During, and After GAM

  •  2 months of banner advertising on TheIIA.org (Choose February, March, and/or April)

  • 50,000 retargeted impressions for visitors to GAM conference page and CAE-related pages

  • Geo-Fencing campaign to feed mobile banner ads to anyone on site at GAM over a 3-day period

    • Special Offer: Add a Full Page ad ($5,000) or Half Page Ad ($3,000) in the February issue of Internal Auditor magazine. This issue will be printed and will have bonus distribution at GAM!

    • Total: $3,000 (valued at $7,000+) and investment counts towards tiered sponsorship qualification!


A La Carte Sponsorship Opportunities

Signage and Brand Visibility

Headshot Photographer
$25,000

Sponsor Signage Opportunities
Starting at $2,000

Water Bottles
$20,000

Registration Desk
$20,000

Conference Bags
$20,000

Lanyards
$20,000

Notepads & Pens
$7,500

Mobile Charging Station
$7,500/station

Hand Sanitizer
$6,000

Ad in February issue of Internal Auditor Magazine - Bonus Distribution at GAM!
$5,000 (Full page)
$3,000 (Half Page)

Pre-Conference Workshop
$15,000

Attendee WiFi
$10,000

Tote Bag Flyer Insert
$2,500

(8.5x11” flyer or brochure; max 2 pages)*

Pre-Attendee List (opt-ins)
$2,000

 

*Anything other than a flyer/brochure will need to be approved in advance. Sponsor responsible for producing and shipping tote bag inserts.

Attendee Experience

Women’s Roundtable Luncheon $5,000

Executive Member (ALN) Forum
$15,000

Executive Member (ALN) Lounge
$25,000

Executive Member (ALN) Reception
$15,000

Executive Member (ALN) Luncheon
$15,000

Mobile App
$15,000

 

Speaking & Education

Genius Bar (must be an exhibitor)

$20,000 each - 60 minutes

The Genius Bar is a special designated area in the exhibit hall designed for hands on product-help sessions. This area will have room for approximately 10-12 attendees per session.

Innovation Session Sponsor

Concurrent Program Innovation Session (60 mins) $20,000

Innovation Session Product Demo (20 mins) $12,500

Innovation Session with sponsorship of Networking Break or Meal (held during Innovation Session) $15,000

 

2027 SPONSORSHIP LEVELS

GET RECOGNIZED!

Stand out and be recognized with added exposure. If your total spend falls in one of the categories below, you will be recognized at that level as well as earn additional benefits associated with that level.

Total spend is defined as exhibit space and/or sponsorships.

DIAMOND - $100,000

  • 3 complimentary full conference
    attendee registrations

  • Insert in conference attendee bag

  • Full-page ad in Internal Auditor digital magazine

  • Premium listing in conference app + 2 push notifications per day (Mon and Tue only)

  • Signage recognition at event

  • Recognition on General Session slide

  • Recognition on conference website

  • Pre and Post-Event Attendee List (opt-ins)

PLATINUM - $50,000

  • 2 complimentary full conference
    attendee registrations

  • Insert in conference attendee bag

  • Full-page ad in Internal Auditor digital magazine

  • Premium listing in conference app +1 push notifications per day (Mon and Tue only)

  • Signage recognition at event

  • Recognition on General Session slide

  • Recognition on conference website

  • Pre and Post-Event Attendee List (opt-ins)

 

GOLD - $40,000

  • 2 complimentary full conference
    attendee registrations

  • Half-page ad in Internal Auditor digital magazine

  • Premium listing in conference app

  • Signage recognition at event

  • Recognition on General Session slide

  • Recognition on conference website

  • Pre and Post-Event Attendee List (opt-ins)

SILVER - $30,000

  • 1 complimentary full conference
    attendee registrations

  • One Custom SmartBrief

  • Premium listing in conference app

  • Signage recognition at event

  • Recognition on General Session slide

  • Recognition on conference website

  • Pre and Post-Event Attendee List (opt-ins)

BRONZE - $20,000

  • 1 complimentary full conference
    attendee registration

  • Premium listing in conference app

  • Signage recognition at event

  • Recognition on General Session slide

  • Recognition on conference website

  • Pre and Post-Event Attendee List (opt-ins)