IIA SmartBrief
Essential Connection to News Impacting Internal Audit
Internal Audit SmartBrief
Delivered weekly to practitioners, features a collection of current news from a variety of outlets.
Distribution: 45,000+
Average Open Rate: 29%
Investment: $2,000/month (your ad included in all 4 issues per month)
Frequency: Weekly - Every Thursday
Available Ad Positions:
- Billboard + Bottom Content Position - only 1 available per issue 
 
- Content Sponsorship Ad - 5 total content ads available per issue; a combo of Sponsorship and Featured ads 
 
- Featured Content Ad - 5 total content ads available per issue; a combo of Sponsorship and Featured ads 
 
Departments include: Top News, Internal Audit Watch, Risk & Compliance, Fraud & Ethics, Innovation, and Industry Watch.
IIA SmartBrief Specs
| Ad Types | Specs | 
|---|---|
| Billboard + Bottom Content Position | Ad Image: 970 pixels wide x 250 pixels high and 180 pixels wide x 150 pixels high, 40K max file, JPG or GIF, Provide click through URL | 
| Inline Content Sponsorship Ads | Ad Logo: 120 pixels wide x 60 pixels high, 30K max file, JPG or GIF file Ad Image: 180 pixels wide x 150 pixels high, 30K max file, JPG or GIF file PLUS Text: 30 character heading, 1-2 summaries (300 character limit excluding spaces) Provide only 1 URL for all redirects | 
| Featured Content Ad | Ad Logo: 120 pixels wide x 60 pixels high, 30K max file, JPG or GIF file Ad Image: 300 pixels wide x 250 pixels wide, 30K max file, JPG or GIF file PLUS Text: 30 character heading, 1-2 summaries (300 character limit excluding spaces) Provide only 1 URL for all redirects | 
For questions regarding advertising specs or submission of creative files, please contact:
Stephanie Frank
+1-410-584-1935
stephanie.frank@wearemci.com
 
                        